Today’s guest is a private-label guru and a law school graduate turned entrepreneur. Shaff Qureshi is the Founder of Sulazra Brands. Shaff shares his secrets to success with Amazon PPC ads, whether you should target long tail or short tail keywords, and how to construct your Product Display Page to convert. Takeaways: You need to...
There is a lot of murky water around how Amazon works and how to optimize your ad spend. Today’s guest went from building control panels for aircraft selling on Amazon and eventually became a master of PPC. Bernard Nader is the Co-Founder of PPC Maestro and an incredible Amazon expert. Bernard shares how to approach...
Establishing your brand is hard to do through channels like Google and Facebook, but Amazon offers an easier opportunity. Durk Price is a 3 decade veteran of ecommerce and digital marketing and the Founder & CEO of eAccountable. Durk reveals how to set your brand up for success on Amazon, what ROAS your should expect...
Most people know about optimizing your title, bullets, and A-plus content to include keywords, but today’s guest knows how to find hidden keyword fields that can push your listing up the rankings. Nisan Bal is the Head of Amazon Advertising at Seller Interactive and has over a decade of experience in all aspects of E-commerce. Nisan shines a light on the challenges of selling on Amazon internationally, the additional ways to add important keywords to your listing, and how you need to track and use your KPIs from Amazon. ...
Your success on Amazon comes down to the story that you tell through every aspect of your listing, product, and customer experience. Matthew Tucker has been in digital marketing for over a decade and he is now the CEO and Founder of King E4. Matthew shares what to focus on when telling your story, how...
Successfully selling on Amazon starts a long time before you launch your first product listing. Today’s guest has been there and is letting you know how to do it. Kelly Rodriguez is the creator of Gumbell and a fearless entrepreneur. Kelly shared some of the mistakes she made on Amazon in the beginning, how she...
Even though you are focused on building your company, you need to be thinking about successfully exiting the business when the time comes. Josh Dittrich is a former Amazon seller with multiple successful exits, the author of Aggregator Navigator, and the Founder of Branded Seller.com. Josh shares how to have a long-term view of your...
Selling on Amazon from the start of a company’s launch provides unique perspectives because of the unique challenges and opportunities it comes with. Today we have two great guests, the first of which, Catherine Harpe Neal, is the Director of eCommerce at Parch Spirits Co and also runs a foster home for dogs. Along with...
Everyone loves a free sample, but did you know that you can use the power of Amazon to get samples of your product into consumers’ hands? John Willkom is an omni-commerce expert, the Senior Vice President & Head of Ecommerce at The Mars Agency, and the author of the Amazon best-selling basketball book, Walk-On Warrior....
Preparing to launch your brand on Amazon requires a lot of work, but today’s guest has gone through that process and is sharing how he did it. A proud visionary immigrant, start-up addict, and true entrepreneur, Dean van Zyl is the Founder of National Adhesive which operates multiple brands such as Great Stuff, GlueAngel, THICC,...
From the outside, the Amazon Ad algorithm looks like a black box that somehow assigns ad placement based on some unknown system, but that’s not quite the case. Today’s guest has almost 2 decades of experience in e-commerce advertising and in AI. Ganesh Krishnan is the Founder and CEO of AiHello.com and is a professional...
There are so many moving parts when using FBA and it is inevitable that inventory will go missing, but if your inventory is falling through the cracks, your margins will whither away. Today’s guest knows all about using your data to uncover and receive the value of your lost inventory from Amazon. Yoni Mazor is...
Today’s guest has walked many miles in the shoes of Amazon Sellers and has helped many others sellers along the way. Lesley Hensell has been a seller on Amazon for over a decade and is the Co-Founder of Riverbend Consulting. Lesley helps other Amazon Sellers who have been suspended get their accounts reinstated. You’ll hear...
The launch phase of a new product on Amazon is critical for building momentum for your brand! Matt Botha is an expert on Mergers and Acquisitions of Amazon businesses and the Associate Director of M&A at Elevate Brands. Matt discusses how to build your brand’s presence both online and in person. In this episode, you’ll...
Because of the limitations placed on the global supply chains by the pandemic, Just In Time inventory is no longer viable for many businesses. In light of this, businesses must get more people from more countries involved in sourcing their inventory. Scott Welker-Reyes is the VP of Operations & Administration at Fermob USA and has...
Amazon has evolved so much and brands that started as vendors are seeing the benefits of transitioning to sellers. Craig Leslie has gone through that murky process and is sharing what you need to know before making that decision for your brand. Craig is the VP & Director of Ecommerce at San Diego Coffee, Tea,...
So many Amazon sellers face the problems that come from wholesalers and distributors trying to resell their products on Amazon. Jessica Beck is the Project & Inventory manager at Grandpa Beck Games and has dealt with these same issues. Jessica discusses her processes to set up the right agreements with distributors, contact unauthorized resellers, and...
Successfully navigating Amazon as a new seller can seem impossible, but today’s guest has the strategy for new product launches that can help! Ashley Kinkead is the Founder and CEO of Private Label Mastery, the host of the Private Label Mastery Podcast, and the author of Million Dollar e-Com Secrets. Ashley outlines the Three by...
Creating a new product to sell on Amazon can be as simple as solving a solution to a problem that you have that doesn’t already have a solution. Sean Halpin, the founder of Halpin Solutions, has created many products such as PowerSk8r, DiscTreever, and Putt Anywhere, which have found success on Amazon. Sean discusses his...
Launching a new product on Amazon is a big, complicated process, but you don’t have to go in blind! Michelle Ross, a former teacher turned an entrepreneur, is the Co-Founder & COO of Cosmo Technologies. Michelle shares her experience of successfully launching a brand on Amazon and overcoming the challenges that new sellers face. You’ll...
You’re probably great at selling your products, but you’re probably not so good at selling your business. This is a murky, complicated process that few have insight into from the sellers’ perspective. That’s where Greg Elfrink, the Director of Marketing at Empire Flippers, comes in to share his expertise from his experience as a broker...
For brands starting out on Amazon, it can be a rocketship ride and you need to have the inventory processes in place to keep up with your growth. Justin Goodwin, The Revenue Accelerator, has built out the systems for many Amazon brands and helped them find success. You’ll hear about what planning tools may work...
Most Amazon Sellers would rather do anything other than do their own bookkeeping, but they desperately need accurate numbers to make business decisions. Keeping clean records is crucial to e-commerce companies’ long-term success because of the implications it has for scaling and selling the company. Nathan Hirsch went through the same experience as an Amazon...
Creating products that disrupt the way people think and act can seem is not something that can be done easily and just overnight. Adrian Chernoff is giving you his incredible methodology for creating new products way ahead of the competition. Adrian has 91 patents so far and won Coolest Invention of the Year from Time...
Discover the secrets for taking your Amazon business to the top of the charts and the first page of results! Sabir Semerkant has found success on Amazon from every starting point imaginable and is passing along what he has learned along the way. You’ll need a pen and paper as you learn about promoting your...
Start using product bundles to propel your average order value sky-high while also increasing your margins! Zalman Teldon is an Amazon expert and is letting everyone in on the nuances of product bundles and the early mistakes to avoid when creating bundles. You’ll learn about how to protect your buy box, maintain the value of...
What do you do when your company has a 400% increase in orders after surviving a down year? Cathleen Woodall faced the same challenge and came out on top! Cathleen is now sharing lessons to help Amazon sellers avoid many of the pitfalls she has come across in her own entrepreneurial journey. You’ll learn about...
The logistics behind Amazon sellers has been turned upside down over the past few years, but there are ways to keep your supply chain moving consistently. Thankfully Kiah Hagen is here to share some of those ways which have helped her find success despite the challenges. You’ll hear about the benefits of using agents to...
The Amazon Launchpad Program presents an amazing opportunity to entrepreneurs starting new brands and yet not many people have heard of it. David Clark knows how awesome this program can be and is passing his knowledge on to you. You’ll learn about the side benefits of crowdfunding, the pros and cons of going into big-box...
Find the key to achieving success with your brand while selling on Amazon. Join Jeanine Fye in a discussion of how different parts of your Amazon operation impact your overall sales outcomes and which factors are the most important for you to watch out for. You’ll learn about the best practices for using FBA warehousing,...
Map out your path to success being a seller on Amazon by building out your infrastructure from day one. Robert Gomez, a veteran Amazon seller, is passing along his knowledge from his experiences running two successful brands on Amazon. You’ll learn about when to start setting your company up for scaling, when the right time...
There are new tools coming from Amazon all the time and some of them go right over the heads of many sellers. Michael Yanez is providing amazing tips for using the new tools like Amazon Attribution and the Brand Referral Program so you can maximize the benefits your brands can get from them. You’ll learn...
Starting to sell on Amazon can be very hard, especially if you’re selling “dangerous goods” or running three companies at the same time. Dave Terry has done both, finding great success, and now Dave’s letting you know how to do it yourself. You’ll learn about how to approach the launch of your product, the best...