Today’s guest is a lifelong entrepreneur, a former Amazonian, who started a company and successfully exited in 18 months. She is a branding expert in the home, fashion, and shoe categories. Dani May is the Principal Management Consultant at May Consulting & Strategy Development. Dani shares the secret to making a great first impression on...
Most people know about optimizing your title, bullets, and A-plus content to include keywords, but today’s guest knows how to find hidden keyword fields that can push your listing up the rankings. Nisan Bal is the Head of Amazon Advertising at Seller Interactive and has over a decade of experience in all aspects of E-commerce. Nisan shines a light on the challenges of selling on Amazon internationally, the additional ways to add important keywords to your listing, and how you need to track and use your KPIs from Amazon. ...