Join us in this insightful episode as we sit down with Oscar D. Barbarin, Founder and CEO of ARMR, a groundbreaking platform that’s transforming the way brands thrive on Amazon. With an extensive background as a former Senior Vendor Manager at Amazon.com, Oscar offers invaluable insider knowledge on navigating the world of e-commerce. Discover how to select the right products, optimize your listings, master Amazon’s algorithms, and leverage PPC advertising effectively. Learn about the power of building a strong brand, managing inventory, and providing exceptional customer service. From his experience, Oscar shares tips to enhance your profitability and handle Amazon’s refund process smartly. Tune in to gain expert insights and elevate your Amazon selling game!

Chapters:
Title Time Watch on YouTube Watch on Facebook
01:19 – 4:06 Click to Watch Click to Watch
4:06 – 6:13 Click to Watch Click to Watch
06:13 – 08:03 Click to Watch Click to Watch
08:04 – 09:35 Click to Watch Click to Watch
09:35 – 13:29 Click to Watch Click to Watch
13:30 – 21:14 Click to Watch Click to Watch
25:48 – 33:15 Click to Watch Click to Watch
33:15 – 36:41 Click to Watch Click to Watch
36:41 – 43:21 Click to Watch Click to Watch
23:21 – 48:59 Click to Watch Click to Watch
48:59 – 51:05 Click to Watch Click to Watch
51:05 – 57:39 Click to Watch Click to Watch
57:39 – 01:03:50 Click to Watch Click to Watch
01:03:50 – 01:05:36 Click to Watch Click to Watch
Takeaways:
  • Amazon’s Algorithms: Understanding how Amazon’s algorithms work, such as A9, is crucial for improving product rankings and organic search visibility.
  • Strategic Vision: Amazon success requires a clear vision and the courage to take calculated risks. Having a strong brand identity and differentiation can set you apart in the marketplace.
  • Balancing Regulation and Growth: Finding the right balance between regulation and allowing division to prosper is crucial for sustained success. Regulatory compliance and innovation go hand in hand.
  • Effective Refund Handling: Amazon’s return and refund process can impact your bottom line. Implement tools that help you recover funds for valid refunds that were not properly reimbursed.
  • Inventory Management: Efficiently manage your inventory to avoid stock outs and oversupply. Regularly review sales trends and adjust your stock levels accordingly.
  • Auditing and Optimization: Conduct regular audits of your operational and pricing strategies. Micro-audits can offer insights into your business’s performance and help you make informed decisions.

Quote of the Show:

Creating a unique-to-Amazon offer for consumable products is a game-changer for sellers dealing with distributors. By offering a product exclusively on Amazon, you can prevent distributors from selling directly to Amazon or other outlets. This ensures better control over your product’s journey and maintains your brand’s integrity.

Links:
Personal – LinkedIn: https://www.linkedin.com/in/oscarbarbarin/
ARMR – Website: https://www.getarmr.com/
ARMR – Contact us: https://www.getarmr.com/contact-us
ARMR – LinkedIn: https://www.linkedin.com/company/18408905/
Ways to tune in:

Want To Level Up Your Business? Register With Our Sponsors
Spread the word!

If you enjoyed listening to this podcast, then please support me with a review on Apple Podcasts. It's easy and takes 1 minute! Just Click here to head to Apple Podcasts and leave an honest rating and review of the podcast. Every review helps!

Amazon Legends Shorts
Title Watch on YouTube Watch on Facebook
Click to Watch Click to Watch
Click to Watch Click to Watch
Click to Watch Click to Watch
Click to Watch Click to Watch
Click to Watch Click to Watch
About the Host:
image

Nick Uresin is the Founder and CEO of ArgoMetrix, a New York based software and consulting company established in 2013. Nick is an Entrepreneur, Electronics, Communications and Computer Science Engineer, who has a passion for problem solving with technology. Nick built an online retail company with annual revenues of over $10 million. He developed his vision to organize the knowledge and technology he developed to become a large Amazon Seller and provide it as a service to manufacturers and sellers of consumer products. Let's get social! Follow us and get ArgoMetrix's latest updates on Twitter, Facebook or LinkedIn.

Mailchimp Modal